Socialization of tourism marketing -- Performance Evaluation and optimization of resources

����Socialization of tourism marketing -- four steps of performance evaluation and optimization of resources

����Performance evaluation and optimization of resources

The effect of data monitoring and evaluation, rational use of resources

No one know you better than you know yourself, phased evaluation of micro-blog marketing effect can be quantified, the power of micro-blog marketing effort.

����Evaluation index:

����Fan dimension

Fans, fans, forwarding review quality attributes, activity participation......

����Spread Dimension

Fan growth, interaction index, two drive......

����A marketing objective

Activity participation, transforming sales, service seeking......

����Public opinion in hand detection

Public opinion detection, industry, competitive hot hand detection......

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