Sunday, November 4, 2012

The national jiariban suggestions to adjust the five one holidays and moderate extension

Holiday system: time to be optimized

"Relax", "free", "happy", these holidays, the high frequency words are "blocking", "crowded" replaced, this year's "the longest Golden Week", the tourists can be said to be squeezed into a "". This should be comfortable golden week why become "gold porridge"? Facing the increasingly vigorous leisure demand, how can the golden week is no longer "overcrowded"?

"Behind the hottest Golden Week" "crazy plugging"

"Wanted toWest LakeTake a picture as a souvenir, but too many people, see instead of scene, pat pat is group photo." A net friend about his trip to West Lake so joked. According to theHangzhouStatistics West Lake Scenic Area Management Committee of the display, the past 8 days, West Lake the reception of tourists totaled 5186500 people, year-on-year growth of 34%, ever created "eleven" golden week for best results.

In the past the "longest Golden Week", many domestic hot scenic spots in the long vacation period for full, have ushered in the history of "the hot golden week". According to the national jiariban latest data show, September 30th to October 7th mid-autumn, during the National Day holiday, the national into 119 straight scenic spots monitored a total of 34245600 tourists trips,Domestic travelPassenger volume record high. Not only is theHangzhou West Lake,XiamenGulangyu islet2 days on the island tourist to break through 120000 person-time, hit an all-time high; "dongyue"Mount TaiReceived a total of 365000 people into the mountains of tourists during the holiday, an increase of 25%, a record for a golden week system was implemented in 14 years;NanjingDr. Sun Yat-sen's MausoleumThe number of visitors at the most exceeds optimal recieve a quantity more than 10 times.

The number of trips to record highs, congestion is to refresh the record. The Great Wall has become a "million people in the Great Wall";Huashan MountainScenic areas Jingxian million people stranded mountain event. In addition to the long time, decrease cost also is this year Golden Week travelTravelingOne reason why market particularly hot, crowded the. Benefit from the State Council issued the first small coach from highway fee policy, this yearSelf-drivingIt swims unpopular situation beyond all expectations.LiaoningZiJiaYou vehicles than last year rose about 80%;GuizhouSelf-driving Tourists accounted for the total number of the reception of the 55%, the area of scene of 4A class above Self-driving Tourists the proportion of more than 70%.

In addition, since the rise of driving tour has brought "parking difficult" problem, in the parking lot area of Hangzhou West Lake scenic area around noon, not behind the "parking is full" sign;Lushan MountainScenic spotPanshanHighway 20 km line of cars, the embodiment of the "parking lot"; many local governments and even the scenic areas surrounding schools, government offices and other places for parking lots appropriation.

"Chinese type vacation" why congestion

Tourism research center of Chinese Academy of Social Sciences vice director Liu Deqian thinks, universal hot this year Mid-Autumn Festival during the National Day Golden Week tourism market is predictable.

In addition to waive the expressway fees, all also batch reduces the part canguandian visit ticket price, some provinces and cities and also during the holidays implemented special ticket preferential price policy, to break the domestic scenic spots "every day will rise" law. Free line drive "plus one yuan machine," tickets "buy one get one", the first car rental 0 rent, the price war of online travel market, play a significant effect on the tourism consumption. "These conditions also appear directly reduce the cost of travel, tourism will become an important factor in stimulating." Liu Deqian said.

When savings already a long time of travel will encounter the "longest Golden Week", the abundance of time and high speed free, ticket prices, "good", the national travel wave be triggered at any moment, appeared almost the biggest strength "blowout" phenomenon, also let originally limited tourism resources more "".

The personage inside course of study points out, "eleven" Golden Week "Crazy", all exposed now paid vacation system to implement. At present, China's public holiday, the rest of the day, rest for 115 days, to reach the level of moderately developed countries. But the yearly number of per capita travel only about 1/7 of the developed countries. According to an incomplete survey paid vacation home, of the 2441 people surveyed, 54.5% said they never enjoyed paid vacation, 23.5% of the people occasionally enjoyed, only 22% said "every year".

In fact, China has become the world's largest tourism market. According to the national tourism bureau predicts, in 2015 ChinaDomestic tourismNumber will achieve 3300000000 person-time, will achieve 5000000000 person-time 2020. Investigation of the Nielsen Co in the world famous media institutions shows, in recent years our country consumer personal income grew at an average annual rate of 10%, more than half of the consumer surplus plans to spend money on leisure travel. Increasing the income of the residents for people to travel during double section provides an important foundation.

"We need some more long." In the face of the jams' Chinese vacation ', called on holiday flash voice continues.

"Golden week about" how to crack

How to let the Golden Week travel regression calm, no longer a "tired" tour? The improvement of the public information service system, to improve the quality of holiday tourism is the key.

A "tour pal" think, at present domestic most scenic spot for tourists and effective guidance, the effective information flow by the relative lack of software security. "All visitors may know in during the National Day travel may encounter each other, but don't know to what extent." He thinks, some visitors may hold fluky psychology, the results to the scene to call big blunder.

"To strengthen the use of information technology in the role of tourism management field, to broaden the channels of communication, effectively solve the tourist information asymmetry problem, let visitors more convenient understanding of the scenic area tourist reception conditions." Dai Bin of dean of Chinese Travel Academy says, from the experience of developed countries, the use of information technology, can carry on the visit booking service, can also satisfy touristsTravelingThe full range of transportation, accommodation, entertainment demand, payment and other follow-up services, comprehensive information for consumers to get the spot in time, reduce the blindness of consumer travel.

"To prevent overcrowding in the scenic area, to the guidance and supervision of the government department in charge of the case, establish and improve the tourism public information service system, supervise the tourist attractions aimed at different situation, the development of a variety of plans; strengthen the tourists counseling, real-time flow and volume monitoring and timely release through a variety of media, guide visitors to understand the attractions information to make travel plans." Liu Deqian said.

For this year "eleven" golden week appears question, the national jiariban suggestions to accelerate the implementation of paid leave system, the timely start of China's golden week holiday travel mechanism. No increase in the premise of the original legal holidays, but through the coordination and other holiday and weekend maneuvers, to adjust the five one holidays and moderate extension, forming a plurality of holiday window period, let the masses have flexible choice of travel time. Experts generally agree that, after 13 years of development, China's golden week holiday system has to be optimized, time to be studied. (source: Guangming Daily reporter Wang Xiaorun Yang Jun Qiu Yue)

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